How to properly apply anti-aging makeup. Rejuvenating makeup. Eyebrow tints

In cosmetology there is such a thing as anti-age, anti-aging or rejuvenating makeup, which comes down to comprehensive, multi-stage skin care for the face, neck and décolleté. Experts are confident that a woman can and should be beautiful at every age, and advise not to perceive years as a heavy burden. With good cosmetics, everything can be corrected - even age-related changes.

Makeup at any age is carried out in several stages.

Skin preparation

The operating principle of truly high-quality makeup cosmetics is to penetrate deep into the skin. Complexes enriched with vitamins and moisturizing the dermis are mandatory - after 30, wearing makeup exclusively with decorative cosmetics is presumptuous and ridiculous. Makeup is applied only to prepared, clean and moisturized skin. You should not limit yourself to organic and natural cosmetics, no matter how strongly you are attached to a particular product line. An eco-friendly cream or mask made from plant materials will nourish the dermal cells with moisture and have a beneficial effect on the condition of the skin and complexion.

Professional anti-age cosmetics also do not completely solve age-related problems. But it contains formulas that have proven their effectiveness:

• retinoids that stimulate collagen production;
• hydrolyzed collagen to maintain skin elasticity;
• organic acids, fruit and lactic, which trigger skin renewal processes;
• muscle relaxants that relax facial muscles.

But even special creams and serums will not help you lose 10–15 years; to remove deep wrinkles or the consequences of gravitational ptosis, hardware cosmetology methods or surgical intervention are used - they provide a more or less long-term effect, but even after lifting, the skin needs daily care. This means you stock up on:

• skin cleansing products, gel, facial wash, soft scrub;
• peelings to exfoliate the upper stratum corneum;
• moisturizing toner;
• nourishing creams and serums with a rejuvenating effect.

Use these products before applying makeup, take care of the health of your skin - this is the first and main secret of its youth. Use mild cleansers to remove makeup and after you wash off your makeup - washing with soap and water will not do your skin any good.

If possible, purchase products from the same cosmetic brand - no one guarantees results from using products from different manufacturers; they affect the skin too differently. A consultation with a cosmetologist will help you choose the right series.

Evening out facial tone

After cleansing, the face is moisturized and a nourishing cream is applied. Then they apply a makeup base, primer, a product that contains reflective particles, they refresh the face, and silicone, which helps fill wrinkles.

To remove nasolabial folds, you can use filler - it will temporarily tighten the skin in the lower part of the face and make you look 5 years younger. Pimples, pigment spots, blue spots under the eyes can be hidden using concealer - for each defect there is a shade of concealer.

The foundation is selected in a natural shade, applied with a sponge evenly over the entire face along massage lines and always near the ears and on the neck. Mattifying products are designed to “revitalize” the skin; it is believed that cool shades dull the complexion and make it paler, so it is better to give preference to warm beige or pink tones. Mineral loose powder with reflective particles is applied on top of the cream - it masks skin imperfections well, hides pores and evens out the complexion. Be sure to put a layer of mineral powder on the neck and décolleté - the difference in skin color is very noticeable, revealing age. It is better to choose a light, peach-colored blush - the calmer and more neutral the color, the less you will emphasize your age. They are applied to the protruding part from the cheekbone to the ear and carefully shaded.

Placement of accents

The makeup of a mature woman should first of all be elegant - not flashy or conspicuous, but discreet. Bright makeup for problem areas - eyes and lips - will play a cruel joke on you and will only emphasize the network of wrinkles, folds, swelling and drooping eyelids. You need to disguise yourself carefully and so that no one around notices the efforts made. Good makeup looks like it's not there - so try to make all its strokes and details look natural.

Instead of black eyeliner, take a pencil or shadow in brown, green, gray and draw a line along the growth of the eyelashes, slightly bending the outer corner of the arrow upward. It is preferable to use shadows to match your eye color, choosing calm tones, warm or cool shades, it depends on your color type. It’s better to avoid pearlescent shadows. A brown or gray mascara with a small round brush will help you neatly draw all the eyelashes. Draw the eyebrow line clearly - the shape should be visible. You can shape them with shadows, making them slightly wider than the natural line of the eyebrows.

The contour of the lips is outlined with a pencil of a natural color or shaded, if it is bright, to match the color of the lipstick. The lips are nourished with balm, after it is absorbed, lipstick is applied - it is believed that in anti-aging makeup it is better to focus not on the lips, but on the eyes. Therefore, lipstick is preferable, of course, to restrained tones, although you need to look for your own color.

The only thing you should avoid is the use of pearlescent shine. If you want volume and brightness, you can apply it on top of a layer of lipstick, but gloss itself no longer looks good on an adult woman - this has been tested experimentally.

Video: Anti-age makeup, basic secrets

What products are needed for anti-aging makeup?

Developments in the field of cosmetology make it possible to smooth out wrinkles and hide skin imperfections without the use of injections - these are preparations exclusively for external use:

• primers. There are mineral ones - for the treatment of acne and problem skin; with reflective silver or gold particles for different skin tones; smoothing, which contains silicone that smoothes the skin. (Lumi Magique, AQUABASE cream-primer from Novosvit, oil makeup base “Silk” from Manly Pro);
• facial concealers of different shades, designed to disguise external skin defects. A yellow pencil will hide dark circles under the eyes, purple can cover age spots, and pink can even out the tone. If you have a problem with acne or inflammation, a green concealer (Shiseido, Clarins, MAC, Max Factor, Catrice, Vivienne Sabo) will help;
• fillers, cosmetic gel fillers of natural or synthetic origin, which are designed to fill wrinkles and smooth the skin. Usually administered in the form of subcutaneous injections, but not so long ago the manufacturer released a line of creams and serums based on hyaluronic acid. Products enriched with a vitamin complex and biologically active substances normalize water balance, restore elasticity and help smooth out folds and wrinkles (Restylane Perlane, Surgiderm 30XP, Stylage, Teosyal Ultimate);
• moisturizing and nourishing creams from European cosmetic and cosmeceutical brands: Algologie, Clinique, Payot, Aqualia Thermal from Vichy, Libriderm, Hydra Riche from La Roche.

Step-by-step instructions for anti-aging makeup for different ages

Differences in makeup techniques for women of different ages, the complexity of its application depends on the degree of irreversible changes in the dermis and subcutaneous layer.

How to wear makeup after 30

By the age of 30, the skin gradually loses its elasticity and firmness, and wrinkles that previously could not have been noticed become noticeable. Anti-aging cosmetics should be of high quality, with a mandatory solar filter; it is advisable to choose a line of cosmetics for 30+, because the products that worked at 25 years old will not give the same effect over the years - the condition of the skin requires cosmetics with a different composition. In makeup, it is worth shifting the emphasis from the lips to the eyes and changing the color scheme - it should emphasize the natural characteristics of the woman.

A shimmering foundation 1-2 shades lighter than your skin tone and mineral powder are suitable for the base. To create the effect of radiant skin, use a highlighter; a concealer matched to your skin tone will help eliminate blemishes or bags under the eyes. You can use powder blush in light, sandy-pink shades and apply them little by little on the cheekbones.

In eye makeup, it is permissible to highlight the eyelash line with a black pencil or eyeliner, especially for evening makeup, but only the upper eyelid - the lower eyelid can be left untouched. Apply dark mascara to your eyelashes with a lengthening brush - if your eyes are expressive by nature, you don’t have to think about volume. Use shadows that highlight the color of your eyes, or soft warm shades - cream, beige, brown, gray. You should choose a neutral color lipstick for every day, not forgetting the colors that suit you - a successful, “noble” lip shade will refresh your face and make you more attractive. What you definitely shouldn’t use after 30 is pearlescent gloss, which makes fine wrinkles on the lips more noticeable.

Photo gallery: examples of make-up for ages 30+

For thirty-year-old blondes, the main thing is to even out the skin tone, with a moderate emphasis on the eyes and lips. Problem areas and irregular face shape can be corrected with foundation, blush and bronzer. In the makeup of dark-haired women, the emphasis is on the eyes and eyebrows - at the age of 30 you can still actively use eyeliner and pencil A pinkish foundation, bright lipstick, slightly drawn eyebrows and eyes look good on thin and fair skin

Video: anti-aging makeup for women after 30

Make-up after 40 years: basic rules

The first and main rule is careful preparation of the makeup base in combination with discreet matte textures. Uneven skin tone is pre-evened out with a corrector, and decorative cosmetics are applied to the primer. Foundation and powder, always matte, are selected to match the skin tone and it is better if they are warm shades.

A common mistake women make when choosing a foundation is testing the cream on the back of their hand. Cosmetologists remind you that the color of the skin on your hand is noticeably different from the shade of your face, so you need to apply the product in the store on your cheekbones or in the area between the wings of the nose and the cheekbone.

Oil-based foundations with a light texture are suitable for aging skin. Experts do not recommend applying cream to the neck, while the area around the ears and earlobes should be treated so that the tone is even. You should avoid foundations with a shimmering texture, but you should use highlighter - it refreshes the skin. If you highlight the inner corners of the eyes, the upper points of the cheekbones with a highlighter and draw thin lines under the eyebrows with it, this will refresh the face and make it radiant, giving it a sculptural appearance. You can take mineral powder with a fine texture and apply it very carefully, avoiding getting into wrinkles. Applying blush in natural shades to the cheekbones, nose and forehead will add color and definition to the face. You shouldn’t give them up, as your skin looks paler with age, and with blush it will look healthier.

Eyeliner should be avoided; it is better to use dry shadows applied to the primer. Pastel colors look more appropriate: beige, gray or peach. For example, cover the moving eyelid with matte ivory eyeshadow; Use gray or sand color to highlight the area above the crease - this way you will disguise the drooping eyelid and make the look open. Walk along the upper eyelid with a brown or gray pencil to design the space between eyelashes; be sure to shade the line on the outer corner of the eye - all contours should be soft, smoothly transitioning, and the lines should be directed upward. Paint your eyelashes with brown, blue or gray mascara, the one that suits your makeup and that you like. Heavily colored eyelashes on the lower eyelid enhance the emphasis on wrinkles. You need to tint them a little, increasing the amount of mascara at the corners of the eyes.

Highlight your eyebrows - especially if they are plucked into strings, make them wider with dark shadows or a pencil, without darkening the color or making the eyebrow too bright. A neat, even shape and the absence of a clearly drawn outline is what you need.

The lips are drawn with a pencil and lipstick of the same shade is applied; the boundaries should not be obvious and conspicuous - for this purpose the pencil can be slightly shaded. The color can be any, even bright, but frankly flashy, youthful shades should be avoided.

Photo gallery: models over 40 before and after visiting a makeup artist

Anti-aging makeup masks bags under the eyes, uneven tone and pale skin Make-up emphasizes the correct oval face, expressive eyes and high cheekbones A woman with brown hair looks good with bright matte lipstick and neatly drawn arrows on her eyes The emphasis in makeup for people aged 40+ shifts from the lips to eyes

Video: anti-aging makeup for women after 40 years

What cosmetics to choose at 50 years old

The principle is the same: we highlight everything that is higher, mask (distract attention) from what is lower. Laws of lifting.

Ya-z-va (Yana Zubtsova), blogger, beauty director

http://www.beautyinsider.ru/2015/04/02/makeup-for-mature-skin-how-to/

Anti-age makeup begins with applying moisturizer, wait until it is absorbed and remove excess with a napkin. Apply eye cream only to the lower eyelid, the upper eyelid; if it is not completely absorbed, it will weigh down and make eye makeup less durable.

To disguise enlarged pores, age spots and other skin defects, use CC cream (Color Control or Color Correction, translated as color control and correction), which well evens out the tone of the face, despite the fact that the product is only available in a white shade. Place a thin layer of foundation on top of the cream so that it does not roll off. Oil-based products are suitable; they apply almost perfectly. Apply the tone from the wings of the nose, where the skin is most uneven in color, and distribute the cream towards the temples; there is no need to cover the area around the eyes. Cosmetologists advise using loose, finely ground powder so as not to accidentally emphasize wrinkles. On the prominent parts of the face - forehead, nose, chin and neck - you can apply a warm golden shade of bronzer, but it is better to avoid foundation in the neck area.

Corrector is applied to the eyes under the eyes, where bags and blueness are visible, and on the outer, overhanging corner of the eye, be sure to paint in an upward direction with a brush. You can take any shadows in consistency and color, but if you choose between light and dark, take light, gray, blue, brown. On the upper eyelid, the shadow should be shaded well; it should not be applied to the lower eyelid, so as not to emphasize the wrinkles around the eyes. The lightest area on the face will remain the area under the eyebrows - you can put white matte shadows on it to highlight the eyebrows and distract attention from the overhanging upper eyelids.

To fill deep wrinkles, you can use filler; a cream primer and light texture foundation will help to even out the tone; decorative cosmetics are needed to a minimum

Also paint the space between the eyelashes only along the upper eyelid and not with black, but with a brown or gray pencil. Any mascara will do; it is important to paint over even the shortest eyelashes, but so that there is no feeling of heaviness.

In lip makeup as you age, there is only one rule - do not draw a clear outline, shade the pencil. You can use any lipstick, but you need to apply it with a special brush using vertical movements, carefully painting over all the folds on your lips.

Video: master class on makeup at 50 years old

Specifics of makeup at 60 years old

You should start preparing your face by applying an age-appropriate tightening serum. It is better to take a base for makeup in a warm shade, without yellow pigment, or pinkish. For toning, take a light foundation, it is better if you have two shades on hand - to match the skin tone - the main part of the face is treated with this cream - and half a tone lighter - the light cream is applied above the cheekbones, under the nose, near the lips and on the chin, so that visually lift the face and smooth out the appearance of sagging skin. The area around the eyes is treated with a light corrector, including the inner corner of the eyes - the look will become more open. Double effect powder (with two shades, as the name suggests) will help hide imperfections. Cosmetologists recommend using a bold, peach-colored blush; it will look good on aging skin.

In eye makeup, the skin under the eyebrow is first worked on with a light shade of shadow, matte or pearlescent - makeup artists say that different shades suit everyone, it’s worth trying both, the main thing is that there are smooth transitions between shades of shadow. For example, combine coffee-colored eyeliner with light brown or beige shadows, or a gray pencil with shadows of light blue or greenish shades. Only the upper eyelid should be painted over; a pencil should also be used only along the upper border; any mascara can be used - black can be used, but in moderation. You can focus on the lips - but be sure to shade the pencil, and you can apply gloss on top of the lipstick for texture.

Photo gallery: examples of successful make-up for mature women

A woman does not have to give up her preferences in decorative cosmetics; it is enough to use it sparingly so as not to emphasize her age. The feeling of smooth and fresh skin helps a woman look 10–15 years younger. Decorative products are the same as at 50 and 40 years old, but stronger skin care products are required

Video: anti-aging makeup for women aged 60+

Is it possible and necessary to wear makeup after 65 years?

Anti-aging makeup is appropriate at any age, the main thing is- Before applying cosmetics, it is good to moisturize your face, because the older the skin, the drier and thinner it is. Use a suitable primer as a base. Then apply foundation on your face and cream concealer under your eyes, blend well. Blush is suitable in light and warm shades.

Shadows - matte, matching the color of the eyes and pastel shades, ash or beige, for example, in combination with a brown or gray pencil will highlight the eyes. The main part of the shadows is applied along the upper eyelid, from below - only in the outer corner of the eye. Mascara is brown, gray or blue; it is better to avoid using black; it will not suit calm, soft-colored makeup. Eyelashes can be pre-curled - the look will become more open. Eyebrows can be decorated with shadows or a pencil, but they must be emphasized.

Video: makeup at the age of 65+

Makeup is our mask and our decoration; over the years, we get used to our face in one way or another. But we should always be open to change, and even more so with age, when we are forced to change both cosmetics and makeup preferences. Who knows - maybe after 40 or 50 you will discover a new you, an image that you really, really like.

Every woman wants to look beautiful and attractive, regardless of her age category. And when a woman is over 30, she needs to devote much more time to her appearance. But, even if a woman has middle-aged skin, with the help of high-quality anti-aging makeup you can hide her imperfections and give her a more attractive and fresh look.

Color influence

In order to apply makeup correctly, you need to take into account and avoid common mistakes in the future. For example, some women believe that the older they are, the brighter they should wear their makeup. Professional makeup artists do not recommend using bright, provocative decorative cosmetics over the age of 30, as it draws attention not only to the woman, but also to her wrinkles and skin imperfections.

But lovers of gray, black and dark brown shades should immediately throw them aside. Makeup using dark and gray shades in older age does not benefit a woman. They do not create a bright image, but emphasize the puffiness of the eyelids, and also create a dejected and tired look. But delicate peach shades, when applied correctly, produce an incredible effect. They create a fresh, radiant look, reflecting a woman's beauty like a sunrise rather than a sunset.

No less attention should be paid to the selection of lipstick. You should forget about flashy and incredibly saturated shades. It is better to leave such tones for young people. It is better to choose gentle warm shades of lipstick or gloss that will favorably highlight a woman’s lips, completing the image of a wise and purposeful woman.

In most cases, it's best to forget about lip liner. Many women strive to emphasize the contour of their lips, making it precise and even. Using a pencil allows the lipstick to spread evenly over the entire lip area without bleeding or rubbing off. But, with age, using lip contour does not give the desired effect. On the contrary, he creates a theatrical, exhausted smile, and instead of a positive image, an expression of dissatisfaction appears.

The importance of proper care

Skin that has succumbed to the first signs of aging requires regular care. The use of tonic, day and night creams for a certain age will help the body produce new cells for daily skin renewal. The elements contained in creams do their job efficiently, helping the skin remain elastic and fresh. With proper care, aging will bypass a woman for a very long time.

You should not use complex care that is not age appropriate. If a woman at 30 years old starts using cosmetics intended for 35 years old in order to get rid of wrinkles that are unpleasant to her, this can lead to very sad consequences. Up to the age of 25, the cells of our body multiply and divide very actively. Over time, the aging process occurs and they begin to divide more slowly. The skin requires external support in the form of creams and serums. Creams for ages 25-30 differ in composition from creams for ages 35-45, and so on.

The older a woman is, the slower the cells multiply, and accordingly their faithful assistants - cosmetic care products are enriched with substances that can stimulate these cells. And if you train the cells of young skin to the fact that they do not need to produce certain substances, since they come from the outside, the skin will relax. And without regular outside support, it will begin to age even faster.

Preparatory stages

Before applying decorative cosmetics to your face, it is necessary to carry out a comprehensive skin care procedure. Washing with milk starts the skin's work. The tonic removes remaining milk, moisturizes and tightens the skin. The cream moisturizes it and starts the process of cell reproduction. Washing and using toner should be consistent, but after applying the cream you should wait 40 minutes. During this time, the cream will be well absorbed into the skin and create a protective film on it. If you apply cream and immediately begin correction with foundation, it will be absorbed into the skin along with the main cream, harming it.

After waiting the required time, you can apply the foundation. It will even out the complexion and serve as a protective barrier against harmful substances in the form of dust, exhaust gases and other substances that have a negative impact on the condition of the skin.

Secrets to hiding wrinkles

After the age of 30, you need to apply foundation using a sponge using pointed movements. This way, the tone will be evenly distributed over the skin and it will not stretch. In order to give your facial skin a fresh look, you need to use a soft pink color scheme. This tone brightens and refreshes the face. And if a woman feels makeup on her skin, it means she applied it incorrectly: either too much of it was applied, or it was not absorbed properly.

The little secret to anti-aging makeup is to apply a lighter tone to certain areas of the face to hide the signs of aging skin. The tone is applied using a small brush using dotted movements. You should use a brush to work with pinpoint precision on the tear ducts, lip folds and forehead area, in places where wrinkles have formed.
After applying the tone, use a large brush to powder the T-shaped area. Afterwards, light powder is applied in a smooth motion from the cheekbone to the nose. Such techniques will hide small wrinkles and create the image of a young and strong woman over whom time has no power.

It is not known why, but representatives of the fair sex always try to hide their age: in childhood they want to appear older, and after a certain point they strive to look younger. Makeup is not magic, but a nuance that can radically change a person’s image and even energy.

The two main tasks of everyday makeup are to refresh and highlight natural beauty. If oversaturation can look forgivable on young skin, then on older skin an extra gram of cosmetics threatens to worsen the appearance.

Let's see how to do anti-aging facial makeup and what secrets and techniques it is based on.

Preparing the face

No matter what masterly techniques you use, you will still fail if you apply makeup to unprepared skin. Do a light peel every other day and a deep peel once a week. Massage your face morning and evening.

Over the years, the skin loses its elasticity and moisture, so you shouldn’t shy away from face masks and rich nourishing creams at night. Use argan or coconut oil before bed to help smooth out wrinkles. Drink plenty of water to hydrate your skin from the inside out.

Makeup base

The most important thing in anti-aging makeup is the condition of the skin. Before applying all products, wipe your face with a damp cloth. Next comes the application of the base.

In this case, it is best to use a serum that will help smooth, refresh and even slightly tighten the skin. This product creates the first floor of the foundation on which the rest of the products rest. It is important to make this layer as thin as possible so that the tone is transparent and unnoticeable.

The next stage is applying the cream, it makes the skin structure more smooth and reduces pores. This product should be applied gradually, waiting until it is absorbed. Otherwise, you can blot your face with a napkin and further moisturize the dry areas. You need to make sure that there is no excess cream left on the skin, otherwise the makeup may run.

Skin tone

If you interview 100 women, at least 50 of them will be convinced that the image makes the image more youthful. Yes, if it concerns the body, such a shade, on the contrary, makes the face look older. Therefore, you need to protect it from the scorching sun, and also use creams that will best suit your skin tone.

The best foundations for anti-aging makeup - for those over 40 and over - are chameleons, that is, they can adapt to any skin color. Fortunately, they are represented by many cosmetic companies. It is better to choose water-based creams than oil-based ones.

Very dark tones add years, but too light ones also age you, so you need to be as scrupulous as possible when choosing a shade.

As for the texture, it should be as light as possible. This applies not only to age-related makeup. After all, a thick foundation creates wrinkles even when you don’t have them.

The older the skin, the lighter the foundation should be, and more targeted application is required. Don’t make it your goal to hide all age-related changes, it’s impossible.

Eye area

Anti-aging makeup at 30 years old with good heredity can be minimal if the elastic skin around the eyes is preserved.

With age, this delicate area becomes thinner and more vulnerable, and bruises appear under the eyes and near the inner corners. Before you start applying foundation, you need to pre-paint this area.

If the area around the eyes has a bluish tint, it must be neutralized with red. Even red lipstick will work for this. It must be applied in a very thin layer. This trick will help you avoid layers of concealer in this area. “Red circles” must be covered with a light corrector or foundation.

Important! The amount of foundation should be minimal. If they are thick, thin them with moisturizer.

Highlighter game

This product is designed to brighten, highlight, add volume and radiance to specific areas of the skin.

With just highlighter and foundation, you can make your face more textured. To do this you need to highlight:

• triangles under the eyes and inner corners;
• area under the eyebrows;
• bridge of the nose;
• "bird" above the lip;
• center of the chin.

You can highlight your cheekbones with a highlighter without using bronzer. To do this, highlight the line that you would darken at the top and bottom with a light color.

It is not advisable to use this product that contains reflective particles in the area under the eyebrows, because the shimmer adds volume, which will make the eyelid appear heavier and puffier.

In the photo, anti-aging makeup looks most beneficial if you use a highlighter.

The secret of eyebrows

Eyebrows are the face of a face. They are able to widen the gaze, making it more expressive, so they need to be raised as much as possible.

Long thin eyebrows visually make a woman look older; it’s worth trying on wide natural eyebrows.

As for color, after 30 years it is better to give preference to a natural palette. If you are a burning brunette, choose dark brown shadows, if you are a blonde - light brown. Very dark eyebrows make any face look heavy and heavy, and even more so if even minimal age-related changes are observed.

In anti-aging makeup, it is better to give preference to shadows, because with a pencil it is easy to draw a strict line that you do not need.

Fluffy eyebrows add youth to the face. When styling them, lift the hairs up.

When modeling your eyebrows, try to ensure that the outer tail does not point too far down.

Eye makeup

When the skin around the eyes is quite loose, you need to avoid applying shadows, otherwise they will roll up, gather in folds and form spots. Both everyday and holiday makeup should be as natural as possible.

It is preferable to use bold shadows. It is better to choose soft shades, not black or even dark brown, but golden, peach, gray or muted lavender. If the skin of the eyelids is very dry, shadows of this texture can aggravate the problem.

It is best to apply the product to the moving eyelid with your fingers, so it lays down in an optimal layer and evenly.

As for mascara, it is better to choose not black, but dark brown, gray or dark blue. It should add volume and curl the eyelashes. If this does not work with a brasmatic, then use an eyelash curler.

For eyeliner, it is best to use the interlash technique and not draw the arrow too far.

The thickness of the lower eyelid can be painted over with a light beige highlighter to make the eyes visually larger and fresher.

In holiday makeup, it makes sense to stick tufted, not very long eyelashes closer to the outer corner of the upper eyelashes. You need to attach them before applying mascara, so they will last as long as possible.

Lips

In anti-aging makeup, the emphasis is more on the eyes. Matte lipsticks or pencils look beautiful only in photos. In life, this technique often grows up. This cosmetic product can be afforded by young girls, but even for them this nuance can add 10 years to their age.

If you are not a fan of glosses, then opt for moisturizing lipsticks that are not very bright, but at the same time fresh. Avoid beige or nude tones if you want to appear younger.

If the corners of the lips are drooping, they can be corrected with concealer or a beige matte highlighter. You need to paint the center of your lips, so they will appear as voluminous as possible.

If you want to draw a contour, then use the pencil that best matches the color of your natural lips. It must be well sharpened. Do not strive for excessive definition of the lips and do not reach the very corner.

Blush

What else can give you a fresh and healthy look if not blush? Applied to the apples of the cheeks, they truly make the look youthful and carefree. To find the right point, just smile and paint over the protruding area.

As for texture, you need to choose cream blush. They will add shine and shine. Dry ones can create a mask effect and look unnatural. It is better to apply peach or natural pink blush; you should avoid saturated colors: brown, brick, bright coral.

It’s better to highlight your cheekbones with a highlighter than with a bronzer. The richness of the blush should be compared with the brightness of the lipstick.

Little secrets

1. No makeup can look better than a healthy, well-rested look, a cheerful look and no swelling.

2. Before going to bed, do not drink liquids; it is better to do a facial massage. The latter can be practiced in the morning immediately before applying makeup.

3. Light peeling every other day. The skin must be cleansed. To do this, use a scrub or shaving foam with sugar once a week. This budget-friendly technique perfectly cleanses the skin and does not injure it.

4. Argan oil. Many admirers of beautiful hair have heard about Moroccan gold, but not everyone knows that it perfectly nourishes and moisturizes the skin. Apply a few drops of this oil before going to bed. It is quickly absorbed. If you have dry skin, then this product can be used instead of serum or makeup base.

5. For women over 50, the anti-aging treatment can be supplemented with a small trick: you need to take hair near the temporal area, braid a small rope and pin it with bobby pins towards the back of the head. This will make the skin around the eyes more toned. Just don't overdo it!

6. Although this does not apply to makeup, the key accent of the image is the hairstyle and hair color. Pitch black always adds age, as does unnatural red or orange. Choose natural colors.

Let's summarize

1. The main thing in anti-aging makeup is to work on the lightened areas with a highlighter or concealer several tones lighter. We use it to refresh the area under the eyes, the bird above the lip, the line under the eyebrow and the center of the forehead.

2. We refuse saturated colors. This applies to eyebrow dye, mascara color, lipstick and blush.

3. Choose one accent: either lips, or eyes, or blush.

4. We use mother-of-pearl only on perfectly smooth areas of the skin. If you have wrinkles, pimples or enlarged pores, then shining particles will only highlight them.

5. Advice from professionals in anti-aging makeup boils down to one thing: you need to avoid overly clear lines.

6. You need to at least paint the lower eyelid, because the look will become downcast. You need to strive to open and raise your eyes.

7. If you have dark circles around your eyes, then avoid gray and blue colors; if you have redness, avoid pink shades.

8. After 30 years, you cannot save on mascara. It must curl, fix, add volume, but not look like a burden on the eyes. There should be as little of this product on your face as possible, because its abundance makes you look older.

9. The shade of the foundation must match your natural one or be a little lighter.

10. You should avoid liquid eyeliners and too long arrows on your eyes.

11. Matte lipsticks remove volume and emphasize wrinkles on the lips.

12. thicken, low ones - raise. There is no need to draw them under the ruler, but there is also no need to leave them unplucked, unkempt and unpainted.

13. Excessive backcombing and volume on the face add about 10 years.

14. Anti-aging makeup looks great both in life and in photos.

There are many ways to stay young and beautiful. You can start eating right (from next Monday), buy a subscription to a Pilates studio and experience all the delights of advanced beauty techniques. However, do not forget about the magical power of makeup. The right lipstick, foundation and shade of eye shadow will help you visually take off several years, postponing the need for serious and expensive cosmetic procedures. In keeping with changing trends, the site has selected 12 trending techniques that will make you look much younger than your age.

Makeup artists are sure that after 30 we should all reconsider some make-up habits. The first step is to say “no” to dark shadows, black eyeliner, several layers of mascara and the much-loved loose powder. All of the listed products only emphasize wrinkles and skin unevenness, from which, on the contrary, we need to divert attention. So what products should take the vacated space in your cosmetic bag? Read in our material!

Moisturize your skin

This is, of course, an obvious step, but without it all further instructions will be useless. Don't underestimate the importance of a makeup base or moisturizer. Without using them, you will only emphasize wrinkles and dry skin.

Use a concealer with a liquid consistency

As we age, we are forced to resort to using concealer more often, but this product, unfortunately, not only disguises circles under the eyes, but also highlights wrinkles.

“All concealers with a liquid texture contain wax, so they fit perfectly on the skin and do not settle into wrinkles. One of my favorites is Touche Eclat, Yves Saint Laurent,” says Australian-born makeup artist Sue Devitt, renowned in the United States.

Love light shadows

Avoid smoky eyes: dark shades will only make you look older. Also, makeup artists do not recommend choosing shadows to match your eyes. If you have blue eyes, brown, copper, bronze, plum or terracotta colors will suit you. Brown-eyed people should buy azure, purple and green eyeshadow. And of course, don’t forget about the base. By the way, many products are enriched with anti-aging components, thanks to which they will not only help the shadows not to fall off, but also take care of the skin throughout the day.

Less mascara!

Despite the return to fashion of eyelashes with the effect of “spider legs”, you will agree that such makeup does not look very neat. So before applying mascara, comb them with a brush and curl them with a curling iron.
“If you are over 35 years old, you simply must do this. With age, eyelashes lose their natural curve, and your task is to achieve a lifting effect. Go against gravity! Even if you don't use mascara, curl your eyelashes to make your eyes look bigger and more expressive,” advises celebrity makeup artist Brigitte Rice-Andersen.

Choose foundations with yellowish undertones

This does not mean that now you need to buy products that are garishly yellow.
“The warmer the skin tone, the younger the face will look. This rule also works for girls with medium and dark skin tones,” explains makeup artist Brigitte Rice-Andersen.

Use a beauty blender instead of brushes

You're probably trying to cover up any imperfections on your skin with multiple layers of foundation. We advise you not to do this again! According to makeup artist Bridget Rice-Andersen, when using a damp sponge, the coverage is almost invisible and weightless. It’s not for nothing that makeup gurus such as Pat McGrath and Lisa Eldridge have long elevated it to the rank of universal beauty tools. To use it, you first need to moisten the sponge in water, squeeze it out, and then blot the tip in the foundation.

Stop using powder

According to makeup artist Chrisenne Davis, nothing ages you like loose powder. If you still feel naked without it, then choose beauty products with a translucent texture and reflective particles. And one more secret: apply powder in daylight to know exactly how your face really looks.

Don't forget about a light blush

With age, the face loses its childhood swelling, and the cheekbones become more sunken. Sandy Linter is sure that there is no need to be upset about this: “Blend the blush along your cheekbones - this will make them more defined.” The most important thing in this case is not to overdo it.

Throw away the tweezers!

“As we age, our faces become more asymmetrical, but trying to correct this by adjusting our eyebrows is a big mistake,” says Sandy Linter. “Using tweezers will not change anything, but will only make them thinner. The best option is to contact a professional eyebrow correction specialist.”

Replace black eyeliner with brown

Since our student days, we have become accustomed to lining our eyes only with black pencil. It's time to break this habit. The dark brown shade gives expressiveness to the eyes. Draw a thin arrow and move the tail slightly upward, continuing the line of the upper eyelid

Choose neutral lipsticks

As we age, our lips become thinner, especially the upper one. Therefore, the best solution is to switch to natural lipstick shades. Take a closer look at products in beige and soft pink shades. They look very natural, without drawing attention to small wrinkles around. To make your lips look well-groomed, do not forget to apply balm or a drop of gloss on top.

Buy a highlighter

To prevent your face from looking flat, makeup artists advise applying highlighter to your cheekbones. “Shine on the cheekbones will add sophistication and refresh the face. I like Fluid Sheers, Giorgio Armani, shade #2. It is ideal for those with fair skin, and No. 10 is ideal for slightly tanned girls,” says makeup artist Brigitte Rice-Andersen.

With makeup you can easily lose a few years and look younger. However, for this it is necessary to use only high-quality modern cosmetics.

The main rules for creating anti-aging makeup:

• It is necessary to abandon saturated and very bright shades, and the use of shades of purple and green colors.
• Experienced makeup artists do not advise choosing lipsticks in provocative shades, since bright colors will only highlight existing wrinkles on the lips, making them much more noticeable. Chocolate, cherry and burgundy colored lipstick is not suitable.
• You can highlight your eyes with a pencil or eyeliner, but the lines should be thin and almost invisible. Too thick lines will only make you look older.
• Powder or foundation should be applied only in a thin layer so that it is not noticeable.
• Before you start creating youthful makeup, you need to properly prepare the skin - in adulthood, facial skin needs additional hydration. If you ignore this advice, there is a risk of irritation.
• It is necessary to use a scrub regularly to remove dead skin particles.
• To moisturize, it is recommended to use a cream that also has an additional tightening effect.
• Instead of foundation, you can use modern foams with an airy texture that have a slight pearlescent effect.
• Using a corrector, you need to disguise visible skin defects.
• Foundations or powders should be as close as possible to the natural shade of the face.

Face

Facial skin deserves special attention, which should always be well-groomed. If you only occasionally pay attention to her, her age will be “written” on her face. The skin will begin to look old, and the woman will always seem tired. You should start taking care of your face with special attention after overcoming the 30-year barrier. Special creams containing vitamins, hyaluronic acid, elastin, collagen, a small amount of whitening particles, as well as peelings are required.

Eyes

It is the eyes that can tell about a woman’s age. Drooping eyelids, severe swelling, swelling, wrinkles and black circles are the main signs of passing years. All these shortcomings can be disguised with decorative cosmetics, but this is not always enough.

To avoid such a problem, you should always get enough sleep, lead an active lifestyle, try to exercise regularly, eat a healthy and balanced diet, and not sleep on your face. Very often, the appearance of swelling under the eyes depends on the position in which a woman sleeps. If you follow these simple tips, you can hide age-related changes with light makeup.

Lips

This is one of the most important factors that help determine a woman's age. Over time, they lose their natural shine, natural swelling and splendor, and a gradual drooping of the corners of the lips begins. There are cases when such changes occur asymmetrically, which visually does not look very attractive. In the most advanced cases, simple makeup will not be enough, and you will have to resort to rejuvenating injections.

Anti-aging makeup technique

• To cleanse the face, peeling is used, then a moisturizing or nourishing cream is applied. The next stage is the makeup base, which should contain reflective particles that mask enlarged pores and facial wrinkles. This evens out the oval and complexion, creating the effect of tightening the skin.
• Take a foundation, the main thing is that it is a natural shade. For application, a special wide brush or sponge is used, thanks to which the product is evenly distributed over the skin. A product of a darker shade is applied to the forehead, nose, cheeks and chin, and a lighter shade is applied to the cheekbones. All lines should be well shaded so that there are no sharp transitions. At the same time, the neck area and the area near the ears are necessarily captured so that the effect of a mask is not created.
• Powder, creams, foundations should be applied exclusively along the massage lines, in an upward direction. This technique makes it possible to reduce the effects of gravity.
• To create anti-aging makeup, experienced makeup artists advise women to use a special loose mineral powder containing reflective pigments. It is this product that perfectly masks visible age-related imperfections, has a caring effect on aging skin, and returns the natural radiance and youth to the face. Apply powder to all areas of the face, including the area under the eyes.
• With age, nasolabial folds become more noticeable. To disguise them, makeup artists advise using a light-colored corrector. The product is applied strictly along the contour of visible folds, making them almost invisible.
• You definitely need to constantly take care of your eyebrows. If they look sloppy and have an untidy appearance, you will not be able to create beautiful anti-aging makeup, and not a single expensive cosmetic product will help.
• To emphasize a beautiful eyebrow line, it is recommended to use not a pencil, but shadows that match the tone. The shadows should be applied strictly to the base of the eyebrows, otherwise the face will look tired and slightly gloomy.
• It is necessary to approach the choice of blush with special attention. Of course, they should be present when creating makeup, but the choice should be neutral, calm shades. For anti-aging makeup, light pink blush is simply ideal; the main thing is to blend it thoroughly.
• Black eyeliner can be replaced with tea, green or brown eyeshadow. You need to draw strictly along the eyelash growth line, while the upper corner is slightly raised.
• If shadows are used, choose calm and soft shades - for example, golden, gray, peach, light brown. Makeup artists do not advise choosing matte or pearlescent shadows. The ideal option would be shadows with a slight glow effect. They are applied to the upper eyelid and thoroughly shaded.
• A rich brown mascara with a lengthening effect that will rejuvenate your look. Visually, the eyes will appear larger, the gaze will become radiant and open. It is not recommended to use mascara that adds additional volume, as it has the ability to make the image heavy, and therefore adds several extra years, which should not be allowed.
• Don’t forget about your lips; you can highlight them with a pencil. You need to choose only natural shades that are as close as possible to the color of your lips. It is worth remembering that dark lipsticks will only highlight imperfections. Having highlighted the contour of the lips, you can use lipstick or gloss. Makeup artists advise avoiding very dense textures and too bright shades. The ideal option would be lipstick or gloss in a light brown, pink, or peach color. It is desirable that glosses have an additional moisturizing effect.

To create anti-aging makeup, the most important thing is the complete absence of clear and sharp boundaries, since they not only highlight skin defects, but also indicate age.

Selection of foundation

• Give preference to foundation creams with a light texture, which will even out the tone and structure of the face.
• To disguise acne, age spots, dark bags under the eyes, you need to choose the right concealer. This product is applied pointwise; do not overuse it.
• You only need to use light powder - apply a translucent, minimal layer so as not to create a mask effect.
• When applying powder or foundation, be sure to work on the area under the eyes and the T-zone.
• If too thick a layer of powder was applied, then your face should be sprinkled with plain thermal water and wait until it dries (do not wipe it off!). Visually, you will get the impression that there is practically no powder on your face.

Video lessons on anti-aging makeup: